Why podcast?

Pod­cast­ing lev­els the play­ing field between large com­pa­nies and orga­ni­za­tions and indi­vid­u­als. Vir­tu­ally any­one with a com­puter and a micro­phone can pro­duce their show. YOU can do it!

Pod­cast­ing is effec­tive as it allows to present infor­ma­tion (audio, video or PDF-files) to a the tar­get group or generic pub­lic any­where in the world.

Pod­cast­ing is portable and allows lis­ten­ers to lis­ten or to watch the con­tent when­ever they want, and wher­ever they may be.

Pod­cast­ing allows us to touch peo­ple on a more emo­tional level through sound and video.

Pod­cast­ing is afford­able: the costs of pro­duc­ing and pub­lish­ing audio or screen­casts (video pre­sen­ta­tions with a voiceover) are min­i­mal, the advan­tages are many.

Pod­cast­ing allows the pro­ducer to estab­lish a more per­sonal rela­tion­ship with the audi­ence than a blog or a home­page allow.

and finally

Pod­cast­ing is fun and is a con­stant learn­ing experience!